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🔴 Case Studies

Did Celsius Proof That AI Hype Is Optional (For Now)?
How Celsius Holdings grew 84% by ignoring every AI consultant's advice and doubling down on what actually works.
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Kamil Banc
FedEx's $100 Billion AI Problem
While competitors build AI-powered logistics empires, FedEx is optimising for efficiency instead of transformation.
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Kamil Banc
ExxonMobil's AI Strategy
This oil giant's 40x AI ROI puts tech companies to shame
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Kamil Banc
The U.S. Government AI Wastes Billions on Wrong Priorities
Government AI systems achieve efficiency by shifting costs to users. Learn how to avoid the same expensive mistakes in your organization.
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Kamil Banc
The Digital Pulpit: AI Adoption In The Church
The $2.5 billion faith-tech sector just delivered a masterclass in AI adoption that most Fortune 500s are still trying to figure out.
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Kamil Banc
Costco's Quiet AI Domination Strategy That Walmart Can't Copy
How Costco saved $100M by focusing on basics, not flashy tech
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Kamil Banc
From Magic Kingdom to Tech Disaster: Disney's AI Story
Disney is simultaneously suing AI companies whilst secretly building an AI task force to cut production costs.
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Kamil Banc
IKEA's $1.4 Billion AI Playbook: Humans First, Profits Follow
When the Swedish furniture giant turned 8,500 call centre workers into AI-powered design consultants, they stumbled upon the holy grail of enterprise AI…
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Kamil Banc
What a 234-Year-Old Flour Company Can Teach You About AI?
King Arthur Baking's simple AI approach delivered 18% more sales and $4.4M in savings. Learn their 3-step strategy that beats big tech.
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Kamil Banc
How Dove Made €6B by Rejecting AI in Public and Embracing It in Private
The beauty giant publicly rejects AI in advertising while secretly running 500+ AI systems to power operations.
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Kamil Banc
How Spotify Became an AI Company That Happens to Stream Music
Spotify's $31B AI transformation reveals how to build AI as infrastructure, not features. Plus the trust crisis threatening everything.
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Kamil Banc
From AI Failure to Hospital Success
Mayo Clinic can now spot deadly pancreatic cancer with 97% accuracy while IBM wasted billions on a system that didn't work. The difference isn't the…
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Kamil Banc
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