In early 2023, Zapier had 10% internal AI adoption. A company built entirely on workflow automation, with one in ten staff actually using it. By early 2026 that number was 97%.
In this episode, Kamil breaks down the exact playbook behind that shift, why it had nothing to do with tools or training budgets, and why Klarna ran a parallel AI rollout in the same period and ended up with a $152 million net loss.
If your team’s AI adoption looks better on a slide than it does in practice, this one is for you.
Read the full newsletter with the complete Code Red framework, the CFO metrics template, and the Klarna and Morgan Stanley case study breakdowns:
