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Jurgen Appelo's avatar

There's one thing that's often overlooked: humans always want things that are hard to get. When AI makes productivity abundant and all products and services become cheap, our needs and desires simply move on to other things that are hard to get. The attention of a stranger, a silent spot in the city, a roundtrip to the moon, two minutes with Oprah, watching every scifi movie ever created, a hamburger from moose meat, a hike passing through all European capital cities, a kiss from a porn star, a wedding at the bottom of the ocean, the honest empathy of a non-machone therapist. There's no end to the things that are hard to get, which means there's no end to human needs and desires. And where there's demand, there is supply. Where there's supply, there is labor.

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The Human Playbook's avatar

Yes. I’d add that AI challenges not just work, but also identity.

And too often, our response is reactive: save the economy, retrain the workers, don’t fall behind. But what if this moment isn’t just a threat … it’s a test of values? What do we protect, what do we surrender, and who gets to decide?

The real danger isn’t AI … it’s not a good vs evil story … but to your point … what we do with this powerful technology … I’ve been writing a lot in this too. Happy that this framing is coming across other writers

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