PwC trained 95% of its workforce on AI, then started laying people off
Inside the $1 billion playbook that every professional should study
Hey Adopter,
PwC dropped $1 billion over three years to make its entire workforce AI-fluent. Not a small tech team. Not a pilot group. All 75,000 U.S. employees.
95% of them voluntarily signed up. They logged 360,000+ hours of AI training. Power users started completing tasks 8x faster.
And then PwC laid off 1,500 people.
This isn’t a contradiction. It’s a preview. A preview of what happens when a company bets big on AI and gets honest about the consequences.
In this breakdown, you’ll get:
The exact training model PwC used to hit 95% voluntary adoption (and why most corporate training fails where this succeeded)
The “prompting party” concept that scaled to 500+ sessions and 22,000 attendees in a single event
The peer-led adoption tactic that bypassed the usual top-down resistance
The uncomfortable math behind upskilling and downsizing at the same time
What all of this means for you, whether you’re running a business, leading a team, or protecting your own seat
Let’s get into it.
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